Students Help Career Profile Public Relations Consultant Food badges: Education and Advocacy Holland Code: Persuade If I was down to my last dollar, I would spend it on PR. Bill Gates In A Nutshell I am responsible for growing and shaping our company’s reputation and brand. I find media opportunities, and promote positive public awareness of the company. I network to find new relationships with potential media contacts and other people that could help promote our brand. Swipe Potential Salary Range $60,000 Annually Which provinces would this job be in? AB Alberta BC British Columbia MB Manitoba NB New Brunswick NL Newfoundland & Labrador NS Nova Scotia ON Ontario PEI Prince Edward Island QC Quebec SK Saskwatchewan I mostly work out of the office, but I do get to meet with potential media representatives and attend press conferences. I like the diversity I get in my workplace. Workplace Indoor Job Requirements & Duties Write press releases and other information for the media Respond to questions from the media on behalf of the company Help customers and businesses communicate in a positive way with the public Draft speeches and plan interviews for leaders of a company to present Understand what the public currently thinks of a company by analyzing social media Look into advertising and promotional strategies and decide whether they’re a good fit for the company’s brand Education & Training A university degree in public relations is necessary for this job. 100all Job Outlook Experts predict that demand for this job will grow 6% by 2028, which is about as fast as most other jobs. Related School Subjects English Language Arts Social Studies Career Education What words come to mind when thinking about this career? Brand Reputation Media Important Skills Creativity & Innovation My goal is to find exciting ways to brand ourselves that the public will enjoy. The best way to do this is by thinking creatively and out-of-the-box! Conflict Resolution Sometimes things happen that show our company in a not so good light. I need to find ways to smooth out these conflicts and resolve issues to keep our brand in good standing. interpersonal-man-people-communication-Relation Interpersonal Whether I’m working with the media, public, or with employees, I have to represent our company in a positive and professional way. It definitely helps to be a “people person”! Resilience When things don’t go the way I want them to for our company’s brand, it can be hard. But I have to be resilient enough to get back up again and keep moving forward. Swipe The Best Things About This Job Are… Helps Others Creative Work Rewarding Work Changes Daily Opportunity to Travel Has Business Perks Similar Careers Corporate Social Responsibility Representative Social Media Strategist Continuous Improvement Specialist Helpful Links Career Profile - Public Relations Specialist YouTube - What is Public Relations? 6 Signs a PR Career is Right For You Career Glossary Reputation Brand References Public Relations Specialist Job Description. (2020). Public Relations Specialist in Canada. (2020). Public Relations/Communications/ Media Salary in Canada. (No Date). Disclaimer All career information has been gathered from a variety of sources and compiled to provide a general idea as to what each career could entail. Agriculture in the Classroom Canada is committed to doing our best to ensure the information is current and reliable. However, we will not be liable for the accuracy of the information. Please contact us if you notice errors or would like to provide feedback.